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Selling New Business Stimulates Insurance Agency Growth

Posted by Stuart Ganis on April 28, 2008 at 12:30 pm

There’s nothing like good old fashioned salesmanship to grow a business. Often times you get so caught up in the day to day functions of agency owner you don’t pay attention to the most vital part of the operation and that’s selling new business. Salesmanship is not practiced, taught or discussed in many agencies. It’s usually insurance talk, underwriting or personnel issues. You have to ask yourself whether or not your agency has a sales culture. If you have a sales culture, your service is second to none because everyone carries themselves like a commissioned salesperson. Every client is important, every sales opportunity will be closed and we give 100% effort to keep every account on the books. Continue reading "Selling New Business Stimulates Insurance Agency Growth"



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