As we travel the country and meet with insurance agency owners, they often tell us they’re a referral based business. When we ask how many referrals they received in the past month the answer is always “not sure”. The reality is, these agency owners have no idea how many referral quotes come into their agency or any type of quotes for that matter. Continue reading "Monitor and Measure Everything in your Insurance Agency"

As I tour the country and meet with countless insurance agencies about building a sales culture, it amazes me how many agency departments don’t collaborate with one another. We’ve implemented numerous ideas into agencies for Personal Lines to contact Commercial clients and cross-sell clients Personal Lines products. Continue reading "Personal and Commercial Lines Departments need to Collaborate"

It’s been a while since we posted in this space. One year ago, Ganis Consulting merged into Astonish Results and became a part of their Training and Coaching team. In addition to joining their Training and Coaching team, we launched a new division focusing on helping Insurance Agency Owners Sell their Insurance Agency. Continue reading "We can Help you Grow or Sell your Insurance Agency"

As many of our followers know, we recently merged forces with Astonish Results. We’ve joined their Coaching Division which specializes in creating customized training packages for insurance agencies. For more information about this new division, please visit astonishcoaching.com Continue reading "Astonish Coaching Site is a Great Tool for Insurance Agents"

A number of insurance agents and brokers have contacted us recently to ask questions about Astonish Results and how their Digital Marketing System is literally changing the insurance industry. I always suggest that people visit the Astonish website as well as the Astonish Results Blog. There are tons of press articles, videos and other information for people to learn about Astonish. What most people don’t realize is that this isn’t just a website and some internet marketing, this is an entire system packed with benefits to help you change the culture of your agency. Continue reading "Do you have Questions about Astonish Results Digital Marketing System?"

One misconception of Astonish Results services is that they’re a web lead provider or lead generator. While Astonish will help you generate leads, we will also help you implement effective selling strategies in your agency. A great place to learn more about Astonish Results culture and personnel is at the Astonish Results Blog. Continue reading "Astonish Results isn’t just a Digital Marketing System"

Astonish Results has added Ganis Consulting to its insurance marketing and Web services team. Ganis Consulting is an insurance agency consultancy and business brokerage that helps agencies across the country with agency operations analysis, consulting, buyer/seller representation and valuations. Continue reading "Ganis Consulting Now a Part of Astonish Results"

Many times we fall into the trap of believing that we can’t be competitive unless we have this market or that one. The reality is you can be appointed by every carrier under the sun but you won’t sell insurance unless you’re closing sales. If you’re salespeople base the entire conversation on price, then the client will base the entire conversation on price. If you don’t have the lowest insurance rate they’ve heard, you lose the business. Continue reading "Insurance Agencies Need Salesmanship In Order to be Successful"

Sacramento, Calif. February 11, 2009 - The Alliance of Insurance Agents & Brokers announced today that it strongly supports Prop. 17 on the June 2010 ballot both organizationally and financially because it’s good policy and it’s good for consumers. Continue reading "The Alliance of Insurance Agents & Brokers Announce Support of Proposition 17"

One thing we are keenly aware of as consultants to insurance agencies is this:  Consulting has a bad rap.  First of all, it sounds like it must be expensive.  Secondly, it sounds kind of vague.  And lastly, it can sound a little offensive or intimidating, as if because we’re consultants we must know more than you. Continue reading "How Do you Grade Your Insurance Agency?"